Active Hiring

Email Marketing Coordinator

Summary

The Email Marketing Coordinator will support marketing email initiatives across digital channels adhering to brand guidelines and fast-paced schedule. The role will also implement weekly marketing email campaigns and templates by building HTML emails in the CRM. The role will a champion in driving demand generation, specifically lead generation, as well as weekly email engagement and influence reports.

Type: Full-time
Level: Junior Level
Salary: Confidential
Date Posted: 30-08-2022

Responsibilities

  • Support marketing email initiatives across our digital channels adhering to brand guidelines and fast-paced schedule
  • Implement weekly marketing email campaigns and templates by building HTML emails in Pardot CRM
  • Schedule and send up to eight emails a week
  • You will follow an email content calendar, proof content, conduct a/b testing, build lists and segmentation, and report weekly on results
  • You may be asked to build and design Landing Pages for marketing campaigns using current best practices to reach targeted audience and optimize conversions
  • Prepare marketing reports by collecting, analyzing, and summarizing data from Salesforce and Pardot
  • Complete administrative tasks such as database cleanup or internal process documentation around emails and lead generation
  • Your primary success metric will be around demand generation, specifically lead generation, as well as weekly email engagement and influence reports

Qualifications

  • Bachelor Degree or related experience, ideally in a Marketing or Business related field
  • 1+ years of experience on marketing team working with emails as assistant, associate, coordinator or similar role
  • Excellent writing, communication, and presentation skills
  • Comfortable reporting on email results
  • Must have experience building email campaigns and a working knowledge of HTML
  • Prior experience with CRM software, preferred knowledge of Salesforce and Salesforce Pardot
  • Ability to work within databases and office software, including Microsoft Office Suite, Google Drive, and Airtable
  • Comfortable in a fast-paced, creative, and demanding work environment that requires meticulous attention to detail
  • A passion for learning and growth
  • Demonstrated ability to work autonomously
  • Ability to forge relationships internally and externally

 

This is a permanent work from home setup

The training period will be conducted in the night shift and will later transition to the mid-shift once training is completed

Why Diversify?

Since 2012, Diversify has created a culture where its people come first. With locations in Makati and BGC, working with Diversify means access to quality work spaces, the latest infrastructure and resources that have made them one of the leading offshore services providers in Metro Manila. You will immerse yourself in an open, widely diverse office culture where no idea is small enough and you constantly stay engaged with each other.

Position Overview

Experience Diversify: Your Future Simplified